Int. Automotive Company – Mobility and Service Platform Generates High Sales Potential Through Integration of Digital Services

Challenge

In the mobility sector, digitalization is driving an increase in demand for vehicle-related digital services. Customers expect to go online and find a customized, individualized environment tailored to suit their needs.

In the field of technical design and development management, we have worked together with our client to unite their brand’s wide spectrum of online services in a single portal and use behaviorbased offering (BBO) to show end customers the content that is most relevant to their needs.

The main challenge of this project was to make the switch to a new profile management system and migrate millions of files.

Client

International agierender Konzern

Technology / Service

»With the digital customer platform […] we offer a digital experience with customer-specific information and services for all […] models. A very successful example of how digital technology creates real added value for companies and their customers.«
CEO

Case Study| Int. Automotive Company – Mobility and Service Platform Generates High Sales Potential Through Integration of Digital Services

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Rüdiger Sievers
Director Business Unit